Why Users are Switching from Desktop to Mobile
We’re living in a mobile world and your customers expect answers at the touch of a click, swipe, and tap.
Why make the switch to mobile-responsive?
Mobile-responsive: Any web design that is compatible with all mobile devices (e.g. iPhones, Androids, iPads, Tablets) so that it fits all screen sizes.
Keeping up with trends can be overwhelming as they’re temporary, however, the trend of mobile-responsive is less of a trend, and more of an expected standard.
With the advancement of mobile devices, consumer behaviour and trends have been transformed permanently.
People are constantly connected and consider their mobile devices their fifth limb. This gives business owners the opportunity to build relationships and spread brand awareness with unprecedented efficiency. Therefore, when creating your online presence via website, you must ensure that it can fit the needs of all customers on all screens.
Two Reasons to Switch:
1. Your customers expect it.
- Since 2014, mobile users have overtaken desktop users- 68% of all digital time spent are spend on phones or tablets- 72% of customers are more likely to return to a particular website if it works well with a mobile phone
2. Google will rank you higher.- Since 2015, the mobile-friendliness of a website has been a factor in Google's search ranking analytics a.k.a. they favour websites that are mobile-responsive, therefore, helping your SEO.
If you choose to go mobile, you are choosing to be available to a broader market.